Digital Marketing
NH Small Businesses Fitness Nonprofits Start-Ups
Meet the Team
Matt Lawson
Owner
Matt is a competitor and a growing leader. He started bybDGTL with the mindset of wanting to help small to midsized businesses “compete” against businesses with bigger teams and budgets.
With 10+ years of digital marketing agency experience within various industries, Matt brings tactics and strategies that may otherwise seem “out of reach” to the local business owner.
His motivation stems from his client’s success, which helps him drive and push campaigns beyond original expectations.
When Matt isn’t at his computer, he’s drinking a new beer, running a few miles, or playing baseball with his kids out in the backyard. (They hit “bombs” off of me, though I’ll never admit it 🙂 )
Hi, mom!
Henry ess
Co-Owner/Marketing Specialist
Henry leverages his organization and communication skills by identifying opportunities in the digital space, relationship-building with clients and detailed analysis of trends that helps bring a fresh perspective when it comes to strategizing and creating personal media plans. His background and experience in traditional and digital media help clients plan and grow their media presence in a variety of markets. Henry enjoys working through data and “painting a picture” to determine the why’s and investigate challenges to create solutions.
When he’s not at the office, Henry is an avid sports fan who can often be found wherever there’s a TV with a game on. A dedicated follower of the Buffalo Bills, Buffalo Sabres, and Toronto Blue Jays, he’s well-acquainted with the heartbreak that often accompanies these teams. Henry also loves everything pop culture and can sing every word to Hamilton at a moment’s notice. When he’s not diving into marketing data, you’ll find him at 9Round, where he enjoys working with members and making them laugh. Kicking back and relaxing with friends and family is a top priority for him, but you can be sure there’s usually a sports game playing in the background.
Danielle Farris
Graphic Designer
Danielle is a designer with over 15 years experience specializing in a wide range of creative projects. With a keen eye for detail and a love for design, she brings ideas to life through various design mediums.
When Danielle is not immersed in the world of design, you’ll find her indulging in her love for all things outdoors—whether it’s camping, hiking, or snowmobiling with her husband and 6 year old son.